4 KPIs that measure the success of your push notification

Web Push Notifications are an excellent complement to email. They ensure that customers stay in touch with you and return to your website. Increase your sales and leads with push notifications. You increase your customer loyalty and improve the efficiency and quality of your customer communication.
Key KPIs and benchmarks:

  • Opt-In Rate: 5-10% of Unique Users (mid-term)
  • View & Delivery Rate: 60%
  • Click-through Rate: 5-20%
  • Conversion Rate: 3-8%